If there’s one thing Dove Cameron wants us to know, it’s that she isn’t letting people’s perceptions of former Disney stars get in the way of doing whatever she wants. That’s pretty clear from the new music she’s been putting out this fall, the first she’s ever released entirely on her own. After debuting music videos for the melancholic songs “Bloodshot” and “Waste,” Cameron is following up with one of her most creative endeavors yet: a music video for her newest single “So Good.”
Matching the song’s feel-good vibe, the “So Good” video displays Cameron rotating on a platform for the duration of the song, and she’s covered in different types of plants as if she’s blooming happiness itself. To make the multiple floral looks a reality, Cameron enlisted in the help of Cupid’s Vault, a 20-year-old makeup artist who is based in New York City and began teaching himself makeup just a few years ago.
Cupid’s dark and twisted makeup portfolio, strewn with striking faux piercings and blacked-out contact lenses, piqued Cameron’s interest so much that she personally Instagram DM’d him to ask if he’d execute his own vision for the video’s makeup. As Cupid tells Allure, he and his younger brother used to watch Cameron on Liv and Maddie together, so he jumped at the opportunity to work alongside her. It’s the first music video he’s ever worked on.
“We pretty much based this whole video around his work,” says Cameron. The song’s celebratory meaning prompted Cupid to create the video’s four varying looks, all of which feature real flowers and plants that he sourced from a local grocer. “Flowers will wilt within an hour or so, so [the makeup] really represents time and how easily things can change,” he says. “That good feeling might not last; it’s just about being in the moment.”
Each look in the video builds off one another, covering Cameron up with more and more flowers, moss, and leaves as the song progresses. “I really wanted [the base] to be natural, Cupid says. “I just used a basic foundation, and I think I ended up using a neutral ColourPop palette for some of the eye shadows.” After that, he used prosthetic glue to secure all of the plant life on top. As far as placement technique goes, Cameron says it’s all about Cupid’s eye for framing. “He cuts up the flowers, and then he just starts placing them as he pleases. If he didn’t like it, he’d remove it. He likes to frame the face piece by piece.”
To finish off one of the looks, pictured above, Cupid put one of his favorite secret beauty tips to work: using eye shadow as lipstick. “I do that a lot because I just like the way eye shadow creates a lot of depth,” he says. For a shimmering, transparent gold lip like Cameron’s, he simply patted one eye-shadow shade on top of fresh lip balm (his go-to is Fenty’s Pro Kiss’r). Cameron says it’s the best tip she picked up from him on set. “I have never felt prettier,” she gushes.
After working together on “So Good,” Cameron and Cupid’s Vault are rearing to collaborate more and experiment with some of his grittier looks. When asked if looking edgier is in part an effort to separate herself from her Disney identity (as the old Britney/Lindsay/Miley cliché goes), Cameron maintains that their partnership is actually a very on-brand choice for her. “It’s not news to me that that’s what people think I’m doing [with my new music videos],” she says. “But I have always been this way. I got my first tattoo when I was 14 years old. I used to bring fake blood to school when I was 11. My favorite movie growing up was Pan’s Labyrinth.”
Cameron’s never considered her work with Disney to be a limiting experience, but she is excited to have another avenue for personal expression with more upcoming music videos. And when she begins filming more, Cupid will likely (and hopefully) be right at her side with more prosthetic glue and a haunting new look to try.